President Obama wants people to what?!
Paint their roofs white.
Apparently a study finds that the lighter the color, or using a "cool color" on roof tops and highways could significantly reduce the amount of thermal energy absorbed by the planet from the sun. This would in turn reduce the rising temperatures.
This isn't an end all to the global warming emergency the world faces, but it could possibly slow the effects down a bit until we can control ourselves and live a more sustainable life style.
In other words this is just another small thing that can be done until people start waking the hell up and realize the planet is in a 911 phase.
Read the article here.
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